nellnick.com


Overview
Blvck Birds Fly is my passion project and flagship creative universe. The brand is a fusion of art, tech, storytelling, and transformation. What started as a lifestyle brand evolved into a full cinematic world centered around ascension, identity, and freedom. BBF creates experiences, apparel, and narratives designed to help people feel seen, inspired, and uplifted.

The Work
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Designed the full brand identity
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Created the core mythology (Cypherion, Ace, Nyx, The Flock)
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Built symbolic systems (glyphs, the Bird’s Eye Chakra, A.C.E. sigil)
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Visual direction for merch, comics, cinematic posts, and AR/VR concepts
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Developed the Ascension narrative as the foundation for all brand experience

join us
join the journey of self-discovery and self-mastery. The beginning of a whole new world you can unlock by starting within.

the purpose
​People today feel disconnected from themselves and their environments. Many of us are “Black Sheep” trying to figure out where we fit. BBF became my answer to that feeling. A home for the visionaries, the misfits, and the ones who were never meant to be caged.

the result
BBF is becoming more than a brand, it’s a movement.
A space for people to connect, evolve, and express themselves freely.
A world where Black Sheep become Blvck Birds.
A story people can live inside, not just watch from the outside

We offer apparel that isn't just an expression, it is a statement, it is a reminder, it is a representation of the journey.
